Dream Cupcakes
Mustard Design Ltd has been instrumental in the marketing of Dream Cupcakes. 3D animation was used on-line and in-store, which included the creation and development of cupcake characters for conveying seasonal and emotional messages.
All other marketing aspects were also delivered by mustard design including advertising, corporate identity, website, brochures, external signage and product design concepts.
Our relationship with Dream Cupcakes did not just stop there we also designed, visualised and installed their first pilot store which opened late autumn 2009 (Please see our Retail Design Portfolio).
11 more stores are planned for 2010. This fun bright brand concentrates on making boutique fresh cupcakes accessible to a broad market in retail centers throughout the UK.